NEVE OY

Neve – Local Power, Strong Visual Communication

When Neve, also known as Napapiirin Energia ja Vesi Oy, needed a partner to create distinctive marketing communication materials, it turned to Advertising Kioski. Competing with national companies for customers in the Lapland region, Neve wanted its materials to emphasize local identity and easy accessibility.

We have designed various social media materials, advertisements, and comic-style illustrations for Neve, highlighting the company’s competitive advantages and market strengths. Comics are an excellent tool in marketing communication, especially when illustrating complex services and their benefits in a clear and engaging way. For Neve, we created comics explaining how and why customers should connect to the local district heating or fiber-optic network. These warm and lighthearted comics have been used in flyers, on the website, and across social media. Additionally, we designed comic-inspired illustrations primarily featuring Neve’s brand colors—blue and green. These illustrations form a cohesive visual package that can be used as a whole or in parts for advertisements and social media posts. We also designed infographics in the same style for various campaigns and media.

One of our most significant projects was Neve’s 0€ fiber-optic campaign, which provided fast and reliable internet to single-family and row houses in Rovaniemi and Kemijärvi with no connection fee. The campaign’s distinct and clear visual identity reinforced the message and made the offer more appealing to customers.

The result? Neve’s marketing communication is not only visually striking and engaging but also easy to understand and customer-focused—just as a local energy company should be.